A command and control culture can be a quick killer for agile marketing teams. Learn how you can talk to leaders in your organization about the culture change required to succeed with agile marketing.
Once your team has gotten down the basics of working in agile marketing and can deliver work in short, iterative cycles, feedback is key
A big challenge that agile marketers face is trying to balance being agile with planned work. You need to figure out how your team can stay focused and uninterrupted, while still allowing for important changes to happen.
The best agile marketing teams I’ve seen are masters at prioritization. Learn how your team should assign singular responsibility for prioritization, and optimize its backlog for clearly communicating priorities, and keep from overcommitting and burning out.
Great agile marketers have one thing in common—a true team mentality; they’re not just a bunch of people forced to work together. Learn how to move from being an individual contributor to a true team player.
Vietnam’s wood export industry has experienced significant growth in recent years, establishing itself as one of the key players in the global market. The country benefits from abundant forest resources, a skilled workforce, and competitive production costs. Vietnamese wood products, including furniture, plywood, and wood chips, are highly sought after internationally for their quality and affordability.
In 2019, DoorDash was losing money on the average order and reported an operating loss of $616 million on $885 million in revenue. By the end of 2020, their revenue jumped to $2.89 billion — a 226% gain.
Thanks to the advancements in artificial intelligence technology, content generation doesn’t have to be a headache-inducing task. As AI increasingly takes over manual content production tasks, it’s wise for marketers to understand the different types of AI-generated content that exist and which benefit the most from it
The marketing landscape is undergoing a transformation, and at the forefront of this revolution is the ascendancy of Account-Based Marketing (ABM). As we delve into the intricacies of this marketing strategy, it’s imperative to understand its evolution and the role it is poised to play in the year 2024.
Account-based marketing (ABM) is a strategic approach that focuses on high-value accounts in a market or business. ABM strategies focus on creating personalized buying experiences for better customer acquisition, relationship-building, and business growth.
